Sales Training Solutions
With shed-loads of experience and a bucket-load of satisfied customers, we are content in the knowledge that we’re pretty much masters in the design and delivery of in-house sales training solutions.
Whether you’re looking for Essentials Sales training or a Sales Masterclass, which achieve real, lasting results, we will tailor your programme to align with the sector you operate in, the nature of your products or services, your route to market, sales processes, business objectives and the existing experience and confidence levels of your sales staff.
We focus on developing the skills your sales teams need to achieve your targets through fast-paced, motivational and highly practical training.
For maximum impact and a truly staggering return on your investment, one-to-one ‘on the job’ coaching or workshops with actors is recommended as an enhancement to any one of our Sales or Negotiation skills training programmes. For detailed programme outlines, costs and more information about programme enhancements, just give us a call, drop us a note and we will come back to you with a tailored proposal.
In-House, Customisable Sales Training Solutions
All sales training workshops are customisable to suit your company requirements, with enhancements such as on-the-job coaching, training manuals, experiential learning, professional actors and recorded scenarios. View a few options below…
Sales Essentials
The Sales training programme is ideal for those with some sales experience, looking to take a fresh look at selling. It is also suitable for those new to selling who want to develop a skills and confidence.
The content will cover areas such as: the introduction, getting passed the gatekeepers, appropriate style and approach, questioning techniques, understanding customer needs and concerns, the benefit of benefits, presenting products/services, handling objections and closing the sale.
Ample time is afforded to role-plays and feedback to support the skills development process. This foundation level programme is interactive and fun, as well as being informative. It can be supported by on the job coaching for maximum results.
Sales Masterclass
The performance of a sales teams depends on a number of interrelated factors, these can be categorised as either sales activities or sales management tasks. Getting both right is vital to success.
This Masterclass workshop is created specifically for your organisation, people, products, services, and markets. It is a proven method of dealing with both sales activities and sales management factors in a positive way, which involves your people in challenging both established thinking and ways of working.
Through facilitated discussion, practical learning exercises and coaching, participants develop specific sales performance strategies. They evaluate strengths and limitations to develop new approaches and methodologies. The masterclass is best suited to those with sales experience, who have attended foundation level sales training and want to extend their understanding and skill.
Course content covers:
- How to develop a system to categorise customers according to a set of client-specific criteria
- Understanding own and others’ communication preferences
- Knowing your customer journey
- Buying and decision making processes
- Knowing how to prepare the total proposition and how to discover what is important to each customer
- The creation of value and how to evidence value to a customer as a part of demonstrating the value proposition
- Sales skills including planning.
Closing Skills
This 1-day sales training programme aims to extend the skills and ability of participants to close more sales. The training course is also suitable for anyone with previous sales experience and who has a good grasp of the sales process used in their business.
It does so by examining each ‘touch point’ in the sales cycle. It then proceeds towards the close and provides a range of tried and tested closing techniques for use – depending on where the customer is within their decision-making process.
The sales programme is very practical, with ample time for role-play practice, using client specific role-play scenarios. The main aim of this training programme is focused on improving close rates with the seller exuding confidence. The nature of the content design is readily adapted to a wide range of B2B and B2C sales situations. It is often implemented as a follow on to the RightTrack Sales essentials programme or as part of a customised sales and negotiations programme.
Negotiation Skills
RightTrack negotiation programmes are created from proven building blocks and include logical processes, emotional intelligence, behavioural skills, and a range of negotiation strategies.
Programmes are available off-the-shelf, or bespoke, to meet organisational needs by taking into consideration growth, retention, market share, volume, margin or target achievement. Negotiators who develop negotiating skills, and a thorough understanding of the process, can switch their approach, as business needs change.
This workshop-style programme will enable participants to integrate specific strategies into each negotiation, sales presentation, or pitch. Using RightTrack’s unique negotiations style analysis tool, participants learn where and how to position their behaviour and influencing strategies to win more profitable business.
The workshop can form part of your approach to achieving success consistently in your business negotiations. The experience of success is created in the learning environment, using carefully created scenarios to reflect the reality of the day-to-day situations in which your team works. As with any focussed training, participants grow in confidence and skill through practice, direct appraisal, and feedback followed by ongoing reflection, personal development and coaching.